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In this unique industry, the rules of marketing are completely different.

Electric cooperatives and utility companies require a different approach to marketing. Whether it’s promoting energy efficiency to consumers, communicating member value across a multi-state service territory or quickly responding to an unforeseen crisis, Paulsen knows what it takes to serve the unique needs of the energy sector.

Paulsen 0005 Electric

Paulsen Is

Re-energizing communities and members for a rural electric cooperative.

Developing a convenient brand management platform for 24 cooperatives.

Elevating the electric cooperative’s role in livestock development.

Launching a crisis communications plan within 24 hours.

Conducting stakeholder research to help an electric cooperative create a roadmap for the future.

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  • Energy
  • Strategy and Planning
  • Case Study

Re-Energizing Rural

East River Electric