Generating Awareness, Excitement and Leads

Strategy and Planning

Interactive Development

Digital Marketing

Creative and Content

Strategy and Planning

Interactive Development

Digital Marketing

Creative and Content

Bold Impact

Built to Make a Statement

Bold Impact

Built to Make a Statement

"“We engaged Paulsen to bring a new creative perspective and strategic execution to seven new product introductions, starting at our National Dealer Meeting and then to the ag marketplace. They’ve exceeded our expectations in every way. The Paulsen team quickly got to the core of our brand and have produced positive, measurable results. Great team!”"

- Barry Weis, Marketing Manager, Great Plains Agriculture Division

Powering What’s Next

Paulsen began working with Great Plains Ag as this equipment manufacturer was preparing to launch multiple new products. The company wanted to generate excitement among dealers—and leads among growers. 

The new direction, which paired bold, attitude-driven headlines with heavy typography, is distinctive and memorable. Great Plains introduced the campaign at a dealer meeting with videos, banners and floor stands.