Re-Energizing Rural
Strategy and Planning
Interactive Development
Audience Engagement
Digital Marketing
Creative and Content
Beyond Electricity
Approach
Re-energizing Rural
Powering the Prairie
- DRAG THE CURSOR -
- DRAG THE CURSOR -
Re-energizing Energy
Results
With 24 individual co-ops, keeping consistent brand messaging gets tricky. Re-energizing Rural made consistency among a diverse grouping simple. To ensure simple consistency, Paulsen developed customizable brand assets, including social media, print, direct mail and television, each of which was accessible through Paulsen’s brand manager, Brand Traction. The Re-energizing Rural campaign increased traffic to YourCoopPower.com by over 300% during campaign months.
our experience
