Security, Speed, and Style: It’s Time to Level Up Your Website.
It’s no surprise that website platforms and technologies evolve quickly. If your website was built five or even three years ago, it may be running on software that’s no longer receiving the latest updates or security enhancements.
That puts your site at risk and limits what you can do creatively and strategically.
At the same time, digital sameness has become a real issue, especially in the ag and energy space.
Too many websites rely on safe layouts, stock visuals, and content structures that don’t differentiate.
At Paulsen, we’re changing that. We build on CraftCMS for its performance, flexibility, and security and we’re experts at ensuring the software and UX continue to work hard for you every day. With the latest version, Craft 5, we’re helping clients not just stay secure but reimagine their websites as dynamic, engaging tools that reflect their brand and stand out from the crowd.
Key Benefits of Website Upgrades with Paulsen and Craft 5
1. Built-In Security Upgrades
Craft 5 comes with serious security improvements, including two-factor authentication (2FA) and support for passkeys, enabling passwordless logins using biometrics like fingerprints or facial recognition. The platform is backed by active development through 2027 and security support through 2028.
2. A Better Authoring Experience
Managing your content just got easier. Craft 5 introduces a refreshed interface, a global collapsible sidebar, and features like:
- Copy/paste entries and address fields
- Nested element duplication for faster content creation
- Read-only fields to control who can edit what
These changes aren’t just cosmetic—they’re designed to make daily content management faster and more intuitive for teams of all sizes.
Beyond the CMS: Bringing More Visual Impact to Your Site
At Paulsen, we’re pairing these CMS improvements with new interactive animations and visual flourishes that help sites stand out. We’re experimenting with tools to bring motion to small details like animated icons, to dynamic homepage visuals that respond to user interaction. These subtle enhancements can make your site more engaging and keep users exploring longer.
We’re also exploring 3D effects and layered animations that allow users to interact with on-screen elements in ways they haven’t before—bringing brand storytelling into a whole new dimension.
Refresh Your Design While You're At It
An upgrade is a perfect time to consider a design refresh. Why?
- Modern look: Craft 5 supports richer visual elements like thumbnails, icon coloring, and element cards that can bring your brand to life.
- Improved SEO and responsiveness: With enhanced GraphQL support and performance tuning, it’s the right moment to ensure your site looks great and loads fast across all devices.
- Enhanced UX: Tools like Matrix-in-Matrix offer more flexibility for creating engaging layouts and relationships between your content.
Integrate Generative AI into your CMS
If you find AI tools like ChatGPT frustrating and more time-consuming than writing content yourself, we have a solution. With a Paulsen CraftCMS site, you can have a secure AI Agent pre-trained on your content and integrated right into your website's CMS. A custom Paulsen Agent is more collaborative than typical GPTs, getting you to the right content in less time. That means your website content uses only your industry’s trusted research and is set to meet your brand voice. This AI Agent can save you hours when it comes to generating content.
Let's Make Your Website Work Harder in 2025
Whether you’re ready for a simple security and content management upgrade or considering a full site overhaul to better tell your brand story with standout design, Paulsen is here to help. We’ll guide you through the best path forward—balancing performance, usability, and creativity—to ensure your website is future-ready.